Premium by Nature

We’re more than just animal health science experts. Many of us are also happy pet parents. This combination of knowledge and love for pets is what allows us to create the best premium products for your best friends.

Our Legacy

Founded by Dick Van Patten in 1989, Natural Balance® has always made products to meet high nutritional, taste, and safety criteria. Today, we offer a wide range of expertly crafted and extensively tested formulas, including our L.I.D. Limited Ingredient Diets®—one of the first of their kind on the market.

Making a Difference

Feed With Confidence

From our pledge to use only high-quality ingredients to having an expert team of vet techs standing by, we want you to be 100% satisfied with the formula you choose.

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